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CREW Network honored for overhaul of global association website in 28th Annual Webby Awards

Summary: Digital transformation for CREW Network means a better experience for their members and team...and garners a little bit of hardware along the way.

We are thrilled to announce that our client, CREW Network, has been honored by the prestigious Webby Awards for excellence in the Government & Associations, Websites and Mobile category.

CREW Network website on laptop and mobileHailed as the “Internet’s highest honor” by The New York Times, the Webbys are the leading international award program acknowledging excellence on the Internet. 

CREW Network is a global organization focused on advancing all women in commercial real estate through research, leadership development, networking, and career outreach. Boasting over 14,000 members across 80 major markets worldwide, it has evolved into the industry’s premier association. 

CREW Network enlisted Reason One to assess the state of its tech stack and future needs, identify suitable technology partners, and develop an implementation strategy. This led to a major initiative aimed at driving CREW’s digital transformation – the successful redesign and re-platforming of its main website, along with 56 new integrated chapter sites. 

Once the website overhaul was complete, CREW Network immediately saw a 10% increase in engagement time, along with very promising growth in returning users and organic traffic. Additional results include: 

  • Faster site speed

  • Greater accessibility for all users

  • Streamlined event registration 

  • Filters to search for CREW events and programs globally 

  • Configurable landing pages based on individual chapter needs

  • Lead generation email forms on each site

Get behind the scenes of CREW Network's digital transformation

Curious about what a transformative digital experience looks like from the content managers POV? Check out this quick video to see CREW Network's editor experience!