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Digital project framing services

Get a high-level scope and budget to prioritize and reduce risk.

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The past two years have changed how you do business, and one thing is clear: your website has to keep pace. Starting the process of redesigning your website can be daunting. 

Project framing removes the guesswork and provides a clear path forward.   

What it is

Project framing is a three-step process to help you better define your digital needs and align them with your organizational goals. Through discussion, workshops, and consensus-building, we help you establish a clear path forward by:

  • Getting your stakeholders aligned on what your initiative should achieve 
  • Exploring possible solution approaches
  • Developing a potential scope and budget


What steps we take 

1 - Due diligence

First, we do our homework. We’ll conduct research to understand what's influencing your project. This may include: 

  • Reviewing project goals, business goals, and high-level requirements
  • Target audiences and their needs
  • Content & governance needs
  • SEO & analytics needs
  • Branding & messaging considerations
  • Evaluation of current site & performance 
  • Audit of your existing tech stack
  • Potential solution approaches


2 - Framing workshop

Next, with the information gathered during due diligence, we conduct a one-day workshop that will shape the scope. The outcome is a project brief that outlines our common understanding of: 

  • The project goals
  • What the end product could be
  • Anticipated scope of work
  • Expertise needed to tackle the work 
  • Scope alignment with stakeholders


3 - Scope definition & initial estimate 

Finally, we pull it all together and provide you with deliverables to aid your decision-making:

  • Our understanding of the overall scope
  • Project cost range projections
  • Project team requirements
  • Roles and responsibilities
  • Scope and budget guidance for any next steps


How it works

Now, let’s talk about logistics.

Fully remote - We'll use digital tools like Zoom, Miro, and feedback (questionnaires, interviews) to make this an efficient and collaborative experience for all. 

3 weeks - The three-step process takes approximately three business weeks, and includes the time to:

  • Complete research and stakeholder outreach
  • Plan and hold the Framing Workshop
  • Summarize outcomes and provide recommended scope and budget guidance 

Who’s involved - This will involve several stakeholder groups in your organization, including:

  • Marketing / Communications
  • IT
  • Product & service delivery

We will also draw on those who can provide information on your organizational priorities as well as the needs and interests of your external and internal audiences.

Cost - $10,000 

Contact us today to discuss your project and how framing can streamline your process.