Get your analytics back on track: 3 HIPAA-compliant alternatives to GA

Finding a HIPAA-compliant alternative to Google Analytics is daunting. There are numerous alternatives, with different approaches and equally different pricepoints. Here are our favorites, and why we recommend them. 

Get your analytics back on track: 3 HIPPA-compliant alternatives to GA

Highlights

Christy Jones

Use Google Analytics 4 to chart your  digital roadmap

The new GA4 provides marketers with more forward-looking data than in the past, creating a rich view of how to optimize for the future and better inform and align your digital and strategic roadmaps.

Using GA4 to chart your digital roadmap

Top 5 Benefits of Google Analytics 4

A more human view of site engagement, powerful AI-driven predictive analytics, improved journey tracking, and robust audience segmentation make GA4 the intuitive analytics platform we’ve all been waiting for.

Talk data to me: Using Google tools to optimize your website

Tracking the right data from your website can tell a compelling story about its effectiveness. With Google's robust toolkit and frequent updates, you can clearly see where to make improvements to reach your digital goals.

Talk data to me

Google announces sunset of Universal Analytics

After years of teasing, Google is ready to fully switch to Google Analytics 4 (GA4). What does this mean for marketers? Take advantage of the runway today to get GA4 set up, and enjoy a more streamlined experience in the future.

Get a leg up on giving with Google Ad Grants

Google’s Ad Grant program is a great—and often underutilized—way that nonprofits of all sizes can maximize their reach, which is key during giving season. All it takes is a Google Ads account and some minimum engagement requirements. 

Google Ad grants

Getting started with personalization: The basics for a user-centered web experience

A longtime buzzword, personalization is gaining traction as a web design best practice, proven to convert users into advocates. Here’s why it works, what types of data you need, and approaches to reaching your niche audiences.

Getting started with personalization

Conversion rate optimization for nonprofits

By performing a few A/B tests on your nonprofit's website, you can chart a path forward to increase conversion - and donations. 

Conversion Rate Optimization for Nonprofits

Building trust through SEO: An empathetic approach to protecting your rankings

Taking a proactive approach to SEO mitigation coupled with empathetic UX can increase your Google rankings and during a relaunch. 

Voice of Reason